Community Resources

B.L.A.C.K. (Beauty Love And Care for the Kulture) is an effort to create a space where ABC (African, Black, Caribbean) identified students can come and find products and services catered to their specific needs unavailable in Santa Cruz and surrounding areas with the following goals:
  • Make wellness and beauty products for ABC students accessible and affordable.
  • Have products that cater to and represent diverse hair types.
  • To have ABC students reclaim the beauty and wellness practices that co-opted the main media. 
  • The ability of ABC students to see themselves reflected in UCSC’s beauty practices and aesthetics. 
  • Provide DIY workshops and resources for ABC students



Stores Around Town:

Located in Capitola Mall

Buses to Capitola Mall: 66, 68, 69W, 69A

  • Target

  • RadioShack

  • Bath & Bath Works

  • AT&T

  • Macy's

  • Metro PCS

  • Payless Shoe Store

  • Verizon

  • GameStop

  • Kohl's

  • Fashion Nail Spa

  • Brow Art 23

  • Best Buy Mobile

Stores Near UCSC

American Apparel

1531 Pacific Avenue
Santa Cruz, CA

Crossroads Trading Co.

811 Pacific Avenue
Santa Cruz, CA

Forever 21

1200 Pacific Avenue,
Santa Cruz, CA

Urban Outfitters

1401 Pacific Avenue
Santa Cruz, CA


204 Union Street
Santa Cruz, CA

Groceries and Miscellaneous


220 Sylvania Avenue 
Santa Cruz, CA


1700 Mission Street
Santa Cruz, CA

Rite Aid

41st Avenue
Capitola, CA

Sally's Beauty Supply

1417 Main Street
Watsonville, CA

Mi Pueblo Food Center

1437 Freedom Boulevard
Watsonville, CA

Beauty Salons

Stranded Beauty Salon

417 Seabright Avenue
Santa Cruz, CA 95062

Tonic Salon

504 Front Street
Santa Cruz, 95060

Westside Beauty

3555 Clares Street
Capitola, CA 95010
(831) 479-1026


The Literary Guillotine

204 Locust Street
Santa Cruz, CA

Bookshop Santa Cruz

1520 Pacific Avenue
Santa Cruz, CA

Logos Books and Records

1117 Pacific Avenue
Santa Cruz, CA




Word of Life Church of God

231 Wilkes Circle
Santa Cruz, CA 95060
(831) 427-1903

Santa Cruz Missionary Baptist Church

714 Woodrow Ave
Santa Cruz, CA 95060
(831) 458-3094

Progressive Baptist Church

517 Center Street
Santa Cruz, CA
(831) 423-6388

New Beginnings

1050 Cayuage St
Santa Cruz, CA
(831) 277-5598

Inner Light Ministries 

5630 Soquel Drive
Soquel, CA
(831) 465-9090

Santa Cruz Christian Life Center

1009 Mission Street
Santa Cruz, CA
(831) 426-7733

Vintage Faith Church 

350 Mission Street
Santa Cruz, CA
(831) 429-1058

Shrine of St. Joseph

544 West Cliff Drive
Santa Cruz, CA
(831) 471-0442

Holy Cross Catholic Church

126 High Street
Santa Cruz, CA
(831) 423-4182

First Congregational Church

900 High Street
Santa Cruz, CA
(831) 426-2010

Restaurants around Town

Dharma’s Restaurant (Vegetarian)

4250 Capitola Road
Capitola, CA

Cole’s Bar-BQ

2590 Portola Drive
Santa Cruz, CA 95062

El Toro Bravo

123 Monterey Ave
Capitola, CA 95010


1855 41st Avenue
Capitola, CA
(831) 462-1813


1549 41st Avenue
Capitola, CA
(831) 475-0540

The Crepe Place

1134 Soquel Avenue
Santa Cruz, CA
(831) 429-6994

The Walnut Avenue Cafe

106 Walnut Avenue
Santa Cruz, CA
(831) 457-2307

Charlie Hong Kong

1141 Soquel Avenue
Santa Cruz, CA
(831) 426-5564

The Penny Ice Creamery

913 Cedar Street
Santa Cruz, CA
(831) 204-2523


Need a Ride?

Check out UCSC Zimride for your travel needs! Zimride is an easy way to share the seats in your car or catch a ride. With Zimride, you can find UCSC friends, classmates, and coworkers going the same way you are. UCSC Zimride helps you offer or request rides for commutes, road trips, and popular events. UCSC Zimride requires an email address, however, you may also sign in using Facebook. 

Click the link to get started! Have a safe trip!

*The AARCC only advertises, but does not endorse the resources highlighted on AARCC at Your Service page therefore use at your own discretion.